Hillary Clinton campaigned on the appeal of being the first woman to run for the highest office in the United States, banking on the same identity politics that buoyed Barack Obama to power in 2008. But while it was true that many Americans were misty-eyed with the image of a first African-American president, Obama had many other gifts that Clinton sorely lacked. There was an ease about the Senator from Illinois, a nimbleness in speech, and the keenness to tap into the zeitgeist. He knew Americans wanted hope and change.
So it was with the confidence of repeating this feat of firsts, boosted by the favorable augury of the polls, that Clinton supporters gathered at the Javits Convention Center in New York. But the party soon turned into scenes of inconsolable wailing, as they watched blue state after blue state turn red.
While Clinton failed to make the case for electing the first woman president, Donald Trump is by no means a conventional choice. A Washington outsider, with no political experience, besting 16 other Republican candidates in the primaries, then going head to head against an establishment candidate backed by mainstream media and Wall Street money, and finally, pulling-off a stunning reversal of fortune on election night. He was outspent by Clinton 2:1, running a lean campaign by criss-crossing tirelessly around battleground states, and by his provocative use of social media, presenting his case directly to the people. (Let us not now forget who Citizens United and lobby money helped the most in this election.)
In some way, Trump’s win is also a first. He is the first reality TV candidate–raw and unfiltered, and prickly at the edges. He is also the first social media candidate, with an uncanny command of the medium. Marshall McLuhan said that radio created Hitler and television created JFK; this time, YouTube, Twitter, and the comment section created Donald Trump. The comment section, which Camille Paglia observes has become “a whole new genre” (Reason TV interview), is the anarchic countervailing medium to the composed article. In McLuhan’s terms, it is cool, participatory, and auditory, as opposed to the hot, linear, visual form of the article. Twitter has that same low-res, audile quality. This is where you hear the voices of dissent against the imposed narrative. Professional Internet troll Chuck Johnson gloats: “The trolls won,” and called this election, “the comment section against the article.” Surprising it was a candidate in his 70’s who seized upon the medium of the moment and understood its message.
Mainstream media’s inability to grasp the meaning of Trump’s victory is a signal of their decline and irrelevance. They continue to explain it in terms of absurd identity politics: those white working class voters in the Rust Belt must be racist, so it goes. But Wisconsin and Pennsylvania had not voted Republican since the 1980s. Did they just turn Aryan supremacist overnight? Even liberal filmmaker Michael Moore (who hails from Michigan) is incredulous of this narrative.
You have to accept that millions of people who voted for Barack Obama, some of them once, some of them twice, changed their minds this time. They’re not racist. They twice voted for a man whose middle name is Hussein. That’s the America you live in.
from The Daily Caller
Trump’s message “Make America Great Again” succinctly captured the thirst for upliftment in blighted manufacturing towns of the Midwest, while Clinton’s clunky slogan “Stronger Together” plastered on her jet plane never really took off. In her vision of inclusion, those who Trump addressed as the “forgotten man and woman” felt excluded. In a feat of firsts, it is the billionaire playboy and real estate mogul that put the traditionally Democrat base of working class Americans on the side of Republicans. It remains to be seen whether he can effect a reversal of their fortunes.